Farmer-owned cooperative Land O’Lakes, Inc. unveils new packaging celebrating farmers ahead of 100th anniversary
Farmer-owned cooperative Land O’Lakes, Inc. has unveiled new packaging for the company’s consumer-facing LAND O LAKES® products featuring the farmers who are the foundation of the cooperative’s membership.
The new packaging will show up in a variety of ways, including through a new front-of-package design that features the phrase “Farmer-Owned” above the LAND O LAKES brandmark, “Since 1921” below it and a vibrant illustration of land and lakes. Some products, including stick butter, will also include photos of real Land O’Lakes farmers and co-op members and copy that reads “Since 1921” and “Proud to be Farmer-Owned: As a farmer-owned co-op, we stand together to bring you the very best in dairy.”
To learn more please visit: Land O’Lakes, Inc. New Packaging