The Research-Backed Impact of Not Using UX Patterns
Most people are creatures of habit. We love doing the same thing, the same way, day in and day out. Research tells us that we’re hard-wired for predictability, and that we’re not really all that spontaneous anyway. Familiarity is a rewarding feeling that’s chalk full of satisfaction, safety and security.
But what would happen if we broke free from tradition, and tried to live without those pesky habits and patterns?
Let’s dive into the experiment below and discover the results.
What are UX Design Patterns, Anyway?
Put simply, UX design patterns are predictable ways that designers come up with for users to interact with a website.
For a real-world example, consider the keyboard layout on your computer. It has a predictable layout and hasn’t changed in decades.
Web designers frequently ask their website visitors to take actions, that must be easy to accomplish. These tasks include signing up, logging in and out, submitting email addresses, and other important information.
If you’ve ever created a website before, you’ll know the pains of user experience issues from both the front facing and behind the scenes sides.
Since most Internet users tend to access multiple web and mobile applications on a daily basis, the fact that we have to constantly re-enter our information can become pretty tedious. This presents opportunities to implement UX design patterns to make things easier.
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